Summry of any book Essay Example | Topics and Well Written Essays - 250 words

Summry of any book - Essay Example The reaping is a disillusioned period as it determines which boy and girl aged between 12 and 18 gets to serve the district’s tribute during the Hunger Games. The tributes are individuals who come from all of the 12 districts and they face each other in an arena where they must fight until there is only one remaining tribute. The victor ultimately receives a valued gift and in this context, it is food. A shocking turn of events turns up when Prim is the choice at the reaping. However, Katniss volunteers to take up her place as she is too young and she made a vow to protect her family at all costs. Another baffle comes in when a young boy, Peeta Mellark comes into the view of the reader as the other tribute. Katniss recalls that he had saved her by giving her bread and she felt obliged as she now owed him her life and in contrast she was contemplating killing him in the games. Katniss bids her family and friends goodbye and sets out on the train where they experience luxuries b eyond their wildest imagination. The novel ends with the two characters from District 12 going home as celebrated heroes. She knows that she pretended to love Peeta and this saved her from dying although her mind was instantly fixated on Gale. She is at a junction with her feelings as she is not certain who she truly loves, but must abide to the rules least Capitol take a large punishment on her for lying (Suzanne

Stress Related Factors in Different Types of Schooling Essay Example for Free

Stress Related Factors in Different Types of Schooling Essay Abstract The purpose of this research is to determine the advantages and disadvantages of students who attend on ground schools or online schools and to understand the cause and effect with different levels of stress in students who attend both types of schooling. Common stress in students who attend both types of schooling are feeling intense pressure to achieve high grades, trying to establish a romantic/social life, and dealing with the costs of college. Stress in college students can cause negative effects toward grades, health and relationships if it is not managed properly. The advantages and disadvantages of attending either school type depend on a student’s self-perception, personality, learning skills, weaknesses and strengths. A common advantage when attending an online school is that you are able to wear whatever you want, and set your own schedule. A common disadvantage when attending on ground school is rearranging your schedule to fit in and arrive to classes on time. Stress Related Factors in Different Types of Schooling Stress is the bodys way of rising to a challenge and preparing to meet a tough situation with focus, strength, stamina, and heightened alertness. Every individual will stress at some point in their lives. When dealing with education, there are several causes for a student to become stressed. No matter how you choose to obtain your education, stress is inevitable. There are two main ways to receive an education. A student can choose to attend school online, which consists of relying on technology to do research and complete assignments. Another alternative for a student to attend school is the most common among young students. A student can attend school on ground, which is also known as on campus, consists of having interactions with their instructors and peers. However, for each schooling type, the reasons for stress may differ: a student’s ability to handle or manage stress is based  on their personality, strengths, and weaknesses. With stress also come advantages and disa dvantages when attending both types of school. The stress involved in each type is determined more or less stressful based on how a student interprets and deals with the situation. On ground schooling allows for students to experience several situations and factors that could cause stress. This type of schooling involves face to face interaction with teachers and peers. The most common stressor for a student when faced with social interaction deals with social issues. Worry of making friends, fitting in, being judged, and or their appearance can cause a student to have stress which could result in low grades, participation, and attendance. Students that usually have issues with social interactions, usually benefit more when attending online classes. Going to school online has limited to no face to face interaction and allows anonymity. If a student is shy or unable to share an opinion because of time restraints in a traditional classroom, online courses make it possible for all students to participate in discussions. (College Atlas 2004-2011) A student that decides to attend online schooling may have less stress because the lack of social interaction, but could experience drawbacks with not having it as well. An online student receives little or no traditional participation and no interaction with the teacher or their peers. Students who learn by hands on or face to face interaction lose all of this when they take classes online since you can’t physical meet with you teacher or peers. (UK essays 2003) When a student has a question or needs an explanation, they do not have the benefit of simply raising a hand and instantly receiving an answer. Instead, an online student must either e-mail, post on a discussion board or if possible call the instructor. Students could determine whether working at their own pace or working by a set schedule is more beneficial to their learning skills. Depending on the student and their learning abilities, determines which type of schooling would better aid them. Online schooling is more seen to have a self-paced curriculum. An advantage to having a self-paced curriculum is flexibility which allows a student to set their own study time. This could mean after work, at night, before the kids get up, or during your lunch break. Even if you need to log in to the campus Web site at 3 a.m., youll still be able to complete your work. (Amy Brantley 2003-2012) When students follows a set schedule, many of them may find the  structure and regularity found at an on ground school beneficial, as opposed to a self-paced type of curriculum that makes up an online school program. (Degree Directory.org 2003-2012) Though, some students excel better with having set their own schedule this type of schooling allows for procrastination to be more common. When a student follows a set schedule, they are required to attend classes and turn in assignments on the dates and times given by their instructor. Depending on an individual’s preferred type of learning skill will determine which type of schedule is easier or more beneficial for them. When attending an on ground school, a student might be required to work in a group, participate in a class project, or contribute to a knowledge-building enterprise, uses dialogue, hands-on learning, or context. (Marcy Driscoll, 2011) Online schooling does not require a student to learn in these ways, seeing as they are only possible when being physically present. Instead, online students may be required to participate in discussions, complete lab work, or research information on the web. On ground schooling uses more learning activities that involve student and teacher interaction, whereas online schooling uses more independent activities. Choosing to attend school online requires having proper up to date technology and know-how of using this technology. (Education Portal 2003) Many schools offer tech help regarding their online classes and most do have basic help desk support available to distance learners having trouble with an online course or hardware. Failure to meet these requirements could cause stress for the student because their grade/s are given based on completion of the assignment/s. For example, not having internet access will affect your ability to turn in an assignment, which could result in a failing grade. When attending on ground schools, technology is not usually required in order to complete assignments. If and when it is, the technology is made available for use for the students. The advantage to having this technology offered to an on ground student is that there are people there who will help a student better understand how to use the technology if needed. There are different amounts of stress between on ground and online schooling that are primarily based on different forms of teaching and the different causes of stress in each type of schooling. These reasons differ from how a student is taught, how they study, how assignments are completed turned in and instances and occurrences they may encounter  when at school on ground or at school online. A way of doing something is considered stressful to one person, but may be considered less stressful to another. Organizing time, maintaining healthy habits, setting realistic goals, developing good coping mechanisms and seeking help if needed can help a student deal and manage stress when attending either online or on ground schools. References Tan, J., Yates, S., (2009, May 23) Academic Expectations as Sources of Stress in Asian Students Retrieved from http://search.proquest.com.ezp00vi9.lirn.net/psychology/docview/887954857/13A9A6956F874EA0FDC/1?accountid=40833 Rukhsana, K., (2010) Perceived Stress, Academic Workloads and Use of Coping Strategies by University Students –Journal of Behavioral Sciences. Retrieved from: http://search.proquest.com.ezp00vi9.lirn.net/psychology/docview/612887679/13A9A6956F874EA0FDC/2?accountid=40833 College Atlas ‘A World to a Higher Power’ (2004-2011) Retrieved from: http://www.collegeatlas.org/why-online-learning.html Advantages Disadvantages of Classroom Learning and Online classes (2003) Retrieved from: http://www.ukessays.com/essays/education/advantages-disadvantages-of-classroom-learning-and-online-classes-education-essay.php Brantley, A.,(2003-2012) Advantages and Disadvantages of Taking Classes Online Retrieved from: http://colleges.collegetoolkit.com/guides/onlinedegree/advantages_and_disadvantages_of_taking_clases_online.aspx What Are the Advantages of Campus-Based Education Vs. Online Education? (2003-2012) Retrieved From http://degreedirectory.org/articles/What_are_the_Advantages_of_Campus-Based_Education_vs_Online_Education.html

Anne Moodys Involvement in the Civil Rights Movement Essay -- Anne Mo

Coming of Age in Mississippi   Ã‚  Ã‚  Ã‚  Ã‚  Anne Moody’s Coming of Age in Mississippi, talked extensively about the civil rights movement that she had participated in. The civil rights movement dealt with numerous issues that many people had not agreed with. Coming of Age in Mississippi gave the reader a first hand look at the efforts many people had done to gain equal rights.   Ã‚  Ã‚  Ã‚  Ã‚  Anne Moody, like many other young people, joined the civil rights movement because they wanted to make a difference in their state. They wanted their freedom and the same rights as the white people had. Many other young people joined the civil rights movement because they felt that a change was needed in the way black people were treated. They felt that this change would not come if they did not join the civil rights movement. Anne Moody was a strong believer of black rights and felt that it was important for her to help black people fight for equal rights. These civil rights workers felt that their freedom would only come if most of the black community supported the efforts of the civil rights workers. Anne Moody, and other young people, thought that the only way that they would get equal rights for black people was to prove that they really wanted them. These civil rights workers, for example, showed that they really did care by joining various civil rights orga nizations and engaging in Freedom Marches. These Freedom marches were very organized, and they occurred all over the United States, which proved that black people wanted the same rights as the white people had. Anne Moody, and many other young people, joined the civil rights movement because they felt a change was needed and that it was their duty to fight for equal rights.   Ã‚  Ã‚  Ã‚  Ã‚  Anne Moody had thought about joining the National Association for the Advancement of Colored People (NAACP), but she never did until she found out one of her roommates at Tougaloo college was the secretary. Her roommate asked, â€Å"why don’t you become a member† (248), so Anne did. Once she went to a meeting, she became actively involved. She was always participating in various freedom marches, would go out into the community to get black people to register to vote. She always seemed to be working on getting support from the black community, sometimes to the point of exhaustion. Son after she joined the NAACP, she met a girl that was the secretary to the ... ...tunity Commission that prevented discrimination in the workplace. Anne Moody was very optimistic about the desegregation cases. She always tested the Supreme Court decision of Brown versus the Board of Education numerous times by doing sit-ins and freedom marches. She was determined to fight for her rights, despite numerous threats against her life. When Kennedy was assassinated, she was devastated. Anne really thought that Kennedy was the answer that she and other members of SNCC were waiting for. She walked around in a daze wondering what would happen next. Governmental leaders were essential during the civil rights movement. Without the help of government officials, black people would not have had the same rights they have today. Anne Moody’s Coming of Age in Mississippi, talked extensively about the civil rights movement that she had participated in. The civil rights movement proved successful in achieving equal rights for Black Americans, despite strong opposition. Black Americans got equal rights because of the untiring efforts young people, like Anne Moody, had. Without the efforts of these young people, the role of Black Americans in society may have been different today.

Personal Financial Management Essay

1. You need to hire a receptionist that will be handling cash. What steps would you take to make sure you hire the right person? Inquire about previous cash handling experience, ask about their personal financial management, how they handle their personal finances. 2. Why should you teach your employees the importance of personal financial management? What are some creative ways of doing this? How employees handle their income reflects their work performance, if someone is having financial issues it will most likely cause them to be stressed at the work place. It is important to teach employees how to handle their finances so the overall performance of the company is not affected. Some ways to do this is by having workshops, company meetings, games, or a company lunch. Any setting where a financial manger could come in and answer any questions an employee might have as to how to manage their finances better. 3. What specific steps can you take to improve your spending habits? Some ways I could improve my spending habits would be to assist my want versus need. I can admit that at times I do unnecessary spending. I should make a budget of how much I spend and how much I earn and try to be fugal in my spending habits.

Dell Computer

PREFACE We are living in the era of information. The 21st century has come with more than ever powerful working tools: the computer, the Internet, and Information technology. The computer has been playing an increasingly important role in the daily lives of people, families, organizations and businesses. With their huge computing and processing power, computers have boosted up productivity, increased accuracy, saved time, and become essential equipments for almost every business today.Windows 7 Check Your UnderstandingTogether with the widely application of the Internet and Information technology, the computer has become even more powerful tool which improves every aspect of people’ lives. Owning to its power and functionalities, the demand for computer has increased continuously over years, pushing the PC (personal computer) industry become one of the most competitive and dynamic. Within 6 years from 2006 to 2010, the worldwide PC sales almost doubled and stay at more than 30 0 million units in 2010.Large computer companies today spend billions of dollars annually on innovating new technology, developing new products in order to gain the top position on the market. Besides, due to the fast pace of changing, as a feature of the industry, computer firms have to adjust their overall strategies continuously to stay strong. Dell Inc. is one typical example of successful computer enterprise by using appropriate strategies toward technology innovation and operation.With innovation based on standardization, direct sales model, and the support of modern and fast information technology system, Dell keeps in hand key comparative advantages to win the first position in the market for many years. Until now, Dell still remains as the toughest competitor for any PC maker. Being attracted by the eventful computer industry and efficient operation of Dell Inc. , the writer decides to choose the PC industry as the theme and Dell Computer is in the centre for this working p aper. Within the limited volume of this thesis, the writer will go through three parts:The first part introduces briefly about the computer industry, technology development, strategies of enterprises regarding technology innovation and development as well as some short stories of leading companies. The second part talks about Dell Inc. , including its history of development, its strategies of technology innovation and operation, and its global expansion. This part will analyze how the combination of creative technology development policies and business model help this firm becomes one of the leading computer makers in the world.The third part will be about technology development in Vietnam in globalization scenario, Vietnamese technology enterprises and some lessons withdrawn from Dell Computer’s success and failure for them. Due to the limited time and knowledge of the writer, this paper inevitably contains some limitations and shortcomings. Therefore, the writer would like to receive every feedback or comment from teachers and people who interested in this topic to improve the quality of the thesis.Chapter 1: OVERVIEW OF TECHNOLOGY AND DEVELOPMENT STRATEGY OF COMPUTER ENTERPRISES IN GLOBALIZATION 1. 1. Overview of technology development in computer industry in the world: The personal computer (PC) industry is one of the strangest and most dynamic in the world. Probably there is no other kind of product that is so technologically sophisticated, changed so rapidly, sells for so much money, and is sold by so many companies for not much profit. The fierce competition in this industry is the reason why so many problems are encountered by those who deal with PC vendors.Since PC could be assembled from standardized components without much expertise required and the barriers to entry are not as tough as in the past, new computer business is established on a frequent basis. As a result, there are thousands of companies making PCs that perform similar functions pushing the market to be extremely price-competitive. Since the market is so competitive, vendors often sell at very low margins. Computers are not the same as many other products, where the company selling the device is making upwards of 50% of the price of the product as gross profit. For PCs it is often around 10%.Additionally, there is probably no other industry that has prices change as dramatically and frequently as the PC industry. Usually, prices are decreasing. This is good for the consumer but very bad for vendors, because it means that their already low margins get squeezed if prices drop between the time that they buy a product and the time they sell it. Drop in the price of PC comes from both severe competition and rapid changes in technology. As a consequence, PC makers often prefer to keep low inventories. Whenever prices fall, the vendors potentially lose money on every component in inventory at the time.Due to the rapid frequency of changes in technology, functiona lities and capacity of computers are improved continuously, broadening PC’s definition over time. In the dawn of PC industry, a computer was a bulky device, furnished with some simple functions and small volume, but extremely costly. Today, people could possess small handheld devices which are integrated with processing power and functions tens times better than huge mainframes decades ago. The PC industry has a strong connection with the software industry and the application of the Internet.These two peripheral industries have accelerated the speed of technology innovation even faster. In years recent, a computer device has evolved into a centre for all the digital peripheral such as music players, digital cameras, video recorders, internet TV, etc. With the technology evolution, computers have become the ever powerful tools that are essential for any success business and modern families; and the PC industry become one of the most strategic industries in the world in the 21s t century. 1. 1. 1. Velocity of development and innovation:The personal computer industry has grown from a hobbyist industry in the 1970s to a highly profitable industry worth hundreds of billions of dollars worldwide. Driven by consumer demand to access the Internet and the advancements of microprocessor technologies, the demand for PCs for personal and business use has climbed continuously in the early 21st century The PC industry is one among the fastest growing industries in the world. According to a research carried out by Etforcasts, the annual worldwide PC sales has a trend to double every six years. By 2000, the PC sales was 132 million; and almost doubled in 2006.The velocity of increase in this industry is at a staggering rate of around 9% annually compounded. (Table 1) Table 1: Worldwide PC Sales Unit: 1 million PCs |Year |1990 |1995 |2000 |2005 |2010 | |Worldwide PC Sales |24 |58 |132 |207 |325 | (Source: etforecasts) Another noticeable index is the number of PC in use. In 2000, there were more than 500 million units in-use and the figure in 2010 is over 1400 million units almost three times higher. Table 2) Table 2: Worldwide PC in use Unit: 1 million PCs |Year |1990 |1995 |2000 |2005 |2010 | |Worldwide PC in use |100 |225 |529 |910 |1,425 | (Source: Etforecasts) The figure above shows that the computer industry has a huge growth potential. These growth potentials are fostered by the upgrading of obsolete machines, newly established business around the world, new generation or innovation of computer devices integrated with digital functions.Yearly PC sales for the U. S. and the main regions of the world are summarized in the next figure. North America will remain the largest region through 2007. All figures are in millions of units. Figure 1: Annual PC Sales of the main regions of the world [pic] (Source Etforecasts) In 2003, the number of PCs sold in the US was roughly about 30% of the total worldwide sales. This data indicates that the remaining 70% of the PC sales happened outside the US. This shows that there are many opportunities yet to be discovered by firms around the world.According to etForcast , Asia will be the region with the fastest growth in computing devices. This trend is confirmed by the rapid urbanization and modernization of China in recent years, and expected to continue to grow in the next decade. Therefore, it is logical to move the PC manufacturers in the US into the global arena. PC revenue was growing slower than unit growth due to considerable price declines and saw a pause the last two years due to lower unit sales growth than price declines. The worldwide PC revenues were $251B in 2000, which increased to over $333B in 2007. Worldwide PC revenue declined to $320B in 2010.According to experts of Etforecasts, worldwide PC revenue has a trend to grow again in the next five years to around $400B in 2015, which is due to the unit growth boost from the iPad and competing products. To get a clearer pict ure of the potential of IT industry, have a look at the following figure about computer and peripherals industry in the period from 1999 to 2004. This computer and peripherals industry include products which are computer-based and inter-connected to computers. These products are indicators of how well the entire industry is doing in terms of new innovations and future development.Figure 2: Computer and Peripherals Industry 1999 – 2004 Unit: billion Dollars [pic] This figure is a good indicator of the huge potentials in the IT industry. Although the industry had a minor setback in 2001, the net profit and sales remains high for 2004. As mentioned above, IT industry has become a center for computer and peripheral devices. There will be a greater demand in networking because computers are more connected to each other. Wireless technology will continue to grow in range and speed for more and more information need to transmit between computers and across networks. . 1. 2. Overall impact to the development of economies in the world The 21st century comes with more than ever powerful tools which based on the widely use of computers and the Internet. The popularity of PCs is phenomenal because it has revolutionized the way people communicate, how information is stored, and people’s ability to access knowledge at their fingertips. Besides, PCs have become necessities in the corporate world simply because business processes involve heavy use of computers and Internet.In fact, the percentage of population with computer connected to the worldwide network has become one of the key indicators for the level of modernization and human power of economies in the world. Following is the figure for some typical countries: Table 3: Internet users per 100 people |Country |2007 |2008 |2009 |2010 | |US |75. 2 |74. 1 |78. 2 |79. 3 | |Japan |73. |74. 7 |77. 4 |79. 4 | |Germany |75. 4 |78. 3 |79. 7 |82. 5 | |Australia |69. 6 |71. 7 |74. 1 |75. 8 | |China |16. 0 |22. 7 |29. 0 |34. 4 | |Singapore |67. 9 |68. 0 |68. |70. 1 | |Vietnam |20. 9 |24. 2 |26. 8 |27. 8 | (Source: World Bank estimates – World Development Indicators) There are two things that can be easily seen from the above table. First, the advanced economies often have high percentage of population with computer connected to the Internet. Developed countries such as US or Germany have a very high rate, almost four-fifth of the population; meanwhile, developing countries like China or Vietnam stay at much more humble levels.This means that internet connection is one of the indicators for the power and modernization of the economies. Second, the percentage in general has the trend to increase continuously over time which denotes the increased demand for computers and Internet using. People’s job will more and more related to the application of computer and Internet’s functions. Information technology has shifted the paradigm of economies. In a macroeconomic sense, informati on technology affects the patterns of production, investment and employment.Production structure: as the information technology evolves, the world is now in paradigm shift from the industrial age to the information age. As a result, there is a growing demand in the service fields that require expert knowledge and information. Thanks to information technology, existing service industries such as banking and distribution are enhancing efficiency and expanding their business areas. New industries on the basis of information technology such as software industry and information processing service are rapidly growing.The following table is about information and communication technology goods exports include telecommunications, audio and video, computer and related equipment; electronic components; and other information and communication technology goods of some countries. The number is taken as percentage over the total goods exports. Table 4: ICT goods exports (% of total goods exports) |CountryYear |2007 |2008 |2009 | |US |14. 2 |12. |13. 0 | |Japan |15. 7 |14. 3 |14. 7 | |Germany |7. 9 |6. 9 |6. 8 | |Australia |1. 8 |1. 5 |1. 4 | |China |29. 1 |27. 5 |29. | |Singapore |36. 2 |35. 9 |35. 4 | |Malaysia |41. 6 |26. 2 |38. 1 | (Source: United Nations Statistics Division's Commodity Trade) The table shows clearly that ICT products is an important part in the production structure of countries, especially Asian developing countries since the percentage is very high (times higher than developed economies).This can be explained as the trend of outsourcing in big technology firms of developed countries to take advantage of cheap labor force and market potential in Asia-Pacific area. Investment structure: as information technology changes the aspects of competition, investment is made more in the area of information and communications that promotes productivity and efficiency of knowledge-based products. As the demand for high technology goods has increased continuously, th e IT industry becomes a highly profitable but competitive industry.Severe competition in home countries forces computer firms to expand globally, finding new market for their growth. In addition, the pressure of price-competition requires them to find ways to cut cost. As a result, large multi-national technology tend to invest in potential markets such as countries in the Asia-Pacific area or India, changing dramatically the investment structure of both home countries and investment receiving countries. According to OECD Factbook 2010 regarding to investment structure of the world, ICT shares in total non-residential investment doubled, and in some cases, even quadrupled between 1980 and 2000.In 2008, ICT shares were particularly high (at 24% or more of the total) in countries like the United States, Sweden and Denmark, etc. Software has been the fastest growing component of ICT investment. In many countries, its share in non-residential investment multiplied several times between 1980 and 2008. In 2008, software's share in total investment was highest in Sweden, the United States, Denmark, Finland and the United Kingdom. In the recent years, software accounted for 50% or more of total ICT investment in France, Finland, Sweden, Japan, Korea, Denmark, the United Kingdom, the United States, Canada, Switzerland and Netherlands.Communication equipment was the major component of ICT investment in Portugal and Greece. IT equipment was the major component in Belgium and Ireland. Changes in employment structure: In advanced economies, the number of workers in manufacturing sector is drastically reduced by shrinking share of its production. But employment in information and knowledge-intensive service sector is increasing with automation and investment in information technology. In the occupational categories, there are more demands for experts with creativity and information technology.Meanwhile, for developing countries, a large number of people move from the agricu lture sector into manufacturing due to the trend of outsourcing of big technology firms in the world. Investment in infrastructure of high technology firm in developing countries to take advantage of the cheap manufacturing factors has created jobs for millions of employment in the local areas. In a microeconomic sense, information technology changes business activities. It is important today that how much information a company have and how much of them could be converted into useful knowledge.The global modern economy has proved that knowledge itself, not a physical good, is a valuable product. In other words, owning to advanced information technology, knowledge-based workers, who create and utilize information, play a key role in economic activities and knowledge creating organizations like research institutes and universities will find their increased roles as a place for economic activities. Changes take place in every part of the business from the communication system to develo pment of goods and technology, procurement, production, sales, distribution, and after sales services.Enterprises depend heavily on rapid development of diverse goods and technology in order to satisfy customers. Time to market is also getting an important position in today economic environment. Modern communication methods such as email or fax have been widely used in companies since they accelerate the whole business process and save a lot of time. Meanwhile, enterprises have a trend to change production system from mass production under economy of scale into production on demand thanks to the application of E-commerce and advanced communication tools.Keeping a smooth flow of information both internally and externally has become one of the key comparative advantages of companies in technology field. It helps companies save time and keep them updated constantly with information about the real demand of the market. That is the basis for their customization to truly meet the need of theirs customers. In short, the informatics era come with the technology evolution has restructured and speed up people’s lives, business operation, and the whole economic scenario of every countries in the world. The technology power of countries in the 21st century comes with the economic and politic power.Information, communication and computer-related industry have become the strategic focus of development in almost a large number of countries and regions around the world. National policies to promote technology development and innovation: When talking about the countries growing fast and increasing their power with technological means today, people often mention the role of information technology, the widespread use of computers and the Internet. Information technology sector has proven itself to be the most strategic power in the development of national economies due to its productivity, speed, and versatility.As a consequence, countries in the world have set up and cha nged their own policies and strategies to develop their technology power on a continuous basis. On of the main indicator regarding to the policies for technology development and innovation of countries is how much they spend on research and development activities (R&D). The following table shows a brief comparison of this expense in some typical countries in the world. For even a clearer look, the second column takes this expense as percentage over the GDP of those countries. Table 5: Domestic expenditures on R&D by country 2009-2010 (most recent year available) Country |R&D expense (million current ppp) |R&D expense/GDP (%) | |US 2009 |401 576. 00 |2. 90 | |Japan 2009 |137 314. 21 |3. 36 | |Germany 2010 |86 209. 64 |2. 82 | |France 2010 |49 990. 76 |2. 6 | |South Korea 2010 |53 184. 86 |3. 74 | |United Kingdom 2010 |39 137. 82 |1. 77 | |Canada 2010 |23 970. 09 |1. 80 | |Italy 2010 |24 269. 15 |1. 26 | |China 2009 |154 147. 6 |1. 70 | |Singapore 2009 |5 733. 23 |2. 27 | |South Afric a 2008 |4 708. 22 |0. 93 | (Source: OECD, Main Science and Technology Indicators) In general view from the above table, developed countries often have a higher rate of R&D expense over their GDP, more or less of 3%. This is relevant with the result of strong technology power and potential in these countries.Meanwhile, developing countries such as China has also spent a substantial amount to develop its technology power to catch up with developed economies in the world. In deed, the location of R&D investment has a trend to move toward new emerging economies such as India or China. This is considered as the direct consequence of outsourcing activities of many large technology firms in the world in the process of global expanding and cost cutting. According to an estimation of European Commission, between 13 years from 1995 to 2008 the world’s gross domestic expenditure on R&D (GERD) almost doubled in real terms.Over this period real GERD increased by about 50 % in the EU, 60 % in the United States, 75 % in developed Asian economies, 855 % in China, 145 % in BRIS countries (Brazil, Russia, India, South-Africa) and almost 100 % in the rest of the world. As a result, less than 24 % of R&D expenditure in the world was located in the EU in 2008, compared to almost 29 % in 1995. The share of the United States and Japan also decreased substantially from almost 38 % to 33 % in the United States and from 16 % to 13 % in Japan.Moreover, this global trend has been accelerating since 2004, which marked the beginning of a steeper increase in R&D expenditure in China and developed Asian economies. Figure 3: Changes of World GERD in real terms [pic] (Source: DG Research and Innovation Data: Eurostat, OECD, UNESCO Notes: BRIS: Brazil+Russian+India+Singapore) This evolution is expected since rapid economic growth in China and a number of other countries in the world allows for rapid increases in R&D expenditures in these countries. Also, high growth rates are more easily reached when the initial level is relatively low.In that context, the share of the EU and other advanced economies is bound to shrink and the figure below quantifies this shrinkage. This re-balancing in knowledge production has important consequences for the EU in terms of international scientific and technological cooperation and knowledge flows in the world. In the 2002 Lisbon Strategy, the EU set the objective of devoting 3 % of its GDP to R&D activities by 2010. In 2005, with the re-launch of the Lisbon Strategy, Member States set their own national R&D intensity targets to be met in 2010.In the Europe 2020 Strategy adopted in 2010, the EU maintained the 3 % objective for 2020 and in the following months, Member States adopted their 2020 national R&D intensity targets. Despite a 25 % real-terms increase in research expenditure over the period 2000–2008, R&D intensity in the EU has stagnated at around 1. 85 % of GDP between 2000 and 2007 with a slight increase in 2008 and 2009 to 2. 01 % of GDP (Figure I. 1. 2). This late increase in R&D intensity is, however, due to a more rapid decrease in GDP than in R&D expenditure.In the United States, after a continuous decline during the first half of the decade, R&D intensity started to increase from 2005 to 2. 77 % of GDP in 2008, slightly above its 2000 value (2. 69 % of GDP). This quasi-stagnation of R&D intensity in the EU and the United States contrasts with the strong increases observed in Japan, South Korea and China during this period, up to 3. 44 %, 3. 37 % and 1. 54 % of GDP respectively. Part of the very high R&D intensity growth observed in China is due to its low initial position. It is to be noted that this increase slowed down in 2007–2008 in Japan.Of the largest contributors to R&D expenditure in the EU, France and the United Kingdom have followed a similar path to the EU average, while Germany is closer to the US level. 1. 2. Development strategy of technology enterprises: Although th e market for computer is huge and profitable, the competition is truly fierce between leading providers including Dell, Hewlett-Packard, IBM, Sony, Toshiba, Acer and Apple. As the demands for computer and computer-related products are getting higher day by day, there is also a pressure for PC vendors to drive the price down to compete with others.It is often down to the level where profits are questionable; as mention in the previous sector, around 10% of price margin. Meanwhile, PC vendors also have to cope with rapid product cycle because high technology is changing so quickly. As the result, IT enterprises have to keep their costs down and try to maximize their market share. The use of information systems to gain competitive advantage becomes very attractive to the companies in this industry. Each firm follows their own strategy of technology innovation and doing business. Dell: The innovative Direct-Sales Business Model eliminates the need for a retail chain.The ability to custo mize PC on an individual customer basis is one of the main comparative advantages of this vendor. Dell’s PCs are built and upgraded based on standardized components of collaborative partners. Hewlett-Packard: It merged with Compaq Computer to compete against Dell. This computer giant still relies on the more traditional retailer channel business model. HP also offers variety of computer products such as printers, scanners, and digital cameras. IBM: Traditionally IBM is in the mainframe and large scale computing market. It holds the most patents in the world as an attempt to stay ahead in the competition.The PCs from IBM are gear towards corporate and business use. Lenovo: Lenovo is the world's second largest PC maker after its 2005 acquisition of IBM's personal computer business. . Lenovo markets its products directly to consumers, small to medium size businesses, and large enterprises, as well as through online sales, company-owned stores, chain retailers, and major technolo gy distributors and vendors. Sony: a Japanese consumer electronic giant becomes a computer maker. Their computers gear toward the consumer market and offer tools for video editing.It is aiming towards the overall design and appearance of the computer. The main Laptop line of Sony is Vaio which tend to concentrate on the high end market. Toshiba: a Japanese diversified manufacturer and marketer of electrical products, information & communications equipment and systems, Internet-based solutions and services. In PC venture, Toshiba focuses on portable computers. Their computers offer a balanced between price and performance. Acer: Taiwan PC maker which has been staying in top 5 PC vendors regarding the market share in recent years after its acquisition of US-based competitor Gateway.In the early 2000s, Acer changed it business strategy a manufacturer to a designer, marketer and distributor of products, while performing production processes via contract manufacturers. Acer’s prod ucts are competitive both in the quality and the price. Apple: Last major PC maker that is not using Microsoft’s Windows operating system. Apple has moved from competing directly with the Wintel market to a more leisure computer market. Their computers focus on design and user-friendliness. The customers for Apple are personal users, educational institutions, and graphics design firms.The following table is about global market share of leading vendors in recent years: Table 6: Global PC Market Share 2008 – 2011 |Rank |2008 |2009 |2010 |2011 | |1 |HP |18. 4 |HP | Customers |Individuals |Corporate |Education |Government | Markets US |Europe |Asia |Latin America | Manufacturing strategy |Customized |Fixed features | Sales and distribution |Direct Sales |Retain Chains | Company’s structure |Alliances |Independent |Any enterprise in the computer industry has to choose at least one primary and perhaps some combinations of the supplementary strategies. The two primary strategies are low cost and product differentiation, and the supplementary strategies include innovation, grow, and alliance. In order to implement the low cost strategy as the primary strategy, the firms have to notice a few important points. In the least-cost competition there is only one winner, and this is to say there is only one company that can achieve the least cost in the production. Low cost strategy emphasizes on ways to cut cost as low as possible.For example, the most popular way is based on economies of scale which means the firms have to sell a lot of the same products to sustain the extremely low profit margin on each item. Other ways include the policies to keep low inventory, direct sales to cut the cost of middleman. Generally, the firms need to use information systems to exploit cost reductions and form strong business alliances with suppliers and other logistics providers. Dell Inc. is the best example of companies successful in applying this strategy. The direc t sales model and the ability to maintain almost-zero inventories have ontributed greatly in the forming of extremely competitive price of its products. On the other hand, the differentiation strategy focuses on separating the product from the industry standard. This is a strategy that focuses on unique products that exceed the industry average in terms of performance and design. The product must be highly customizable so it caters to individuals rather than having a generic form. Firms using differentiation as a strategy need to constantly make adjustments to the product because of the competitor’s imitation.As an illustration, Apple’s primary strategy is in product differentiation. It tries very hard to differentiate itself from the rest of the PC manufacturers through better design and performance. Through Apple’s own brand image, it tries to convince the customers that its computers are superior to other competitors. The PC industry offers a wide range of pr oducts. Desktops and laptops are computers that target at home customers. For business, government, and educational customers, they will find the tablets and servers both very attractive to fit their needs. In the 21st century, the PC industry is truly global.Computers can be shipped to different places around the world with the minimal modifications. The computer itself is the same for all countries; however, the documents and manuals that come with the computer will have to be localized to the specific countries. Besides a clear primary strategy, a good combination of the supporting strategies is also important. Innovative use of information systems in Supply Chain Management will enable the firm to cut costs to support the primary strategy. Total Quality Management allows a company to provide and sustain a good customer service time after time.Strong Alliances are formed to foster a closer relationship with the suppliers and logistics providers. Alliances can also drive the costs down and increase the profit margin on each product. The options for strategy are limitless. The goal for all firms is to make a well-balanced choice – a choice that will ensure the competitive edge of the firm in the industry. Failure in doing so will result in loss of market share and perhaps the end of the business opportunity for the firm. 1. 3. Development strategies of some MNCs in the world and achievements: 1. 3. 1. Globalization of the Personal Computer industry:Table 7: Share of global PC production by region | |1985 |1990 |1995 |2000 | |Americas |53% |32% |32% |34% | |EMEA |24% |27% |20% |19% | |Asia-Pacific |23% |41% |48% |47% | Source: Reed Electronics Research, Yearbook of World Electronics Data Note: EMEA: Europe – Middle East – Africa) The computer industry has long been one of the most global of industries. The Asia-Pacific production network was concentrated in Southeast Asia, particularly Singapore and Taiwan. In Singapore, many U. S. and oth er MNCs set up production of computer hardware, especially disk drives. In Taiwan, entrepreneurial local companies found opportunities supplying the major PC makers, beginning with simple parts and moving up to more sophisticated components, and assembly of PCs and peripherals.Over time, labor-intensive activities were relocated to low-wage locations such as Thailand, Malaysia and China, with Singapore and Taiwan coordinating production in these sites and handling more sophisticated manufacturing processes at home. Japan and Korea were less successful as global PC producers, but were the major suppliers of high volume components such as memory chips and flat-panel displays. As early as 1988, the Asia-Pacific region had surpassed the Americas as the largest producer of computer hardware, even though the largest market was in the Americas and most leading PC vendors were U. S. companies.Asia-Pacific gained production at the expense of both the Americas and Europe/Middle East/Africa (E MEA) until 1990; since then it has grown relative to EMEA while the Americas’ share of production has remained stable. In absolute terms, production has continued to grow in all regions. In Europe, production was concentrated in Germany, the UK, France and Italy during the 1980s. Each of these countries had a â€Å"national champion† computer vendor that had been nurtured through government procurement and other policy measures. However, none of the national champions made a successful transition from mainframes to personal computers.As a result, production stagnated in the mid 1990s in all of the countries except the UK, which attracted IBM and Compaq to locate PC production in emerging industry clusters in Scotland and Wales. In the Asia-Pacific region, production was dominated in the 1980s by Japan, which nearly tripled production between 1985 and 1990 to surpass the U. S. as the world leader. During this time, Singapore and Taiwan also saw rapid growth, followed by Korea. In the early 1990s, Japan continued to see solid growth in production, while Singapore and Taiwan each tripled their production to become the third and fourth largest producers in the world.In the late 1990s, however, Japan’s production declined precipitously, and Singapore and Taiwan saw much lower growth rates. The fastest growth was now occurring in the less developed ASEAN countries of Malaysia and Thailand, and most dramatically in China, which has leaped to number four in world production. This shift to developing countries was driven by investments by U. S, Japanese and Taiwanese firms looking for lower cost production sites and, in the case of China, looking for market access as well. 1. 3. 2. Strategies of some leading PC makers in the world and achievements: Hewlett-Packard (HP):HP is a PC vendor that operates in more than 170 countries all over the world. HP was founded in 1939. Corporate headquarters are in Palo Alto, California. In recent years, HP has re mained as the largest IT company in the world, with revenue totaling $127. 2 billion for fiscal year 2011. In 2011HP stayed at number 11 in Fortune 500 ranking. In 2002, HP and Compaq have merged together to gain the market competing with the main competitor Dell. These steps in the strategy of HP has boosted the market share of this PC enterprise become much larger than Dell and help the company stay at the first place in the world for years.Probably no other company offers as complete a technology product portfolio as HP. The company provides infrastructure and business offerings that span from handheld devices to some of the world's most powerful supercomputer installations. HP offers to consumers a wide range of products and services from digital entertainment and from computing to home printing. This PC vendor divides its products into three groups to meet the need of each market segmentation, including: The Personal Systems Group: business and consumer PCs, mobile computing de vices and workstations.The Imaging and Printing Group: inkjet, laser-jet and commercial printing, printing supplies Enterprise Business: business products including storage and servers, enterprise services, software and networking In order to innovating its technology constantly, at the moment HP scientists are focused on 24 large-scale projects that fall under eight high-impact research areas: printing and content delivery; mobile and immersive experiences; cloud and security; information analytics; intelligent infrastructure; networking; services; and sustainability.However, in recent years, HP has shifted from creating entirely new technology to using standardized components in producing PCs. The clear figure is that this company has reduced it R budget continuously. In 2009, HP spent $2. 82 billion on R, down from $3. 54 billion a year earlier. In 2007, HP’s R spending was $3. 6 billion. This movement in its strategy has supported greatly to lower cost. HP keeps a balance in its products, good quality PCs integrated with updated technology but at a competitive price level. Apple Apple Inc. , formerly Apple Computer, Inc. is a multinational corporation that creates consumer electronics, computer software, and commercial servers. Apple's core product lines are the iPad, iPhone, iPod music player, and Macintosh computer line-up. Founders Steve Jobs and Steve Wozniak effectively created Apple Computer on April 1, 1976, with the release of the Apple I, and incorporated the company on January 3, 1977, in Cupertino, California. For more than two decades, Apple Computer was predominantly a manufacturer of personal computers, including the Apple II, Macintosh, and Power Mac lines, but it faced rocky sales and low market share during the 1990s.With the introduction of the successful iPod music player in 2001, Apple established itself as a leader in the consumer electronics industry, dropping â€Å"Computer† from its name. The latest era of phenomenal s uccess for the company has been in the iOS range of products that began with the iPhone, iPod Touch and now iPad. As of 2011, Apple is the largest technology firm in the world, with annual revenues of more than $60 billion. The main lesson from Apple’s success, however, is the central importance of focusing on strong products that are well-designed for the market.For years in this century, Apple has become the best leading innovator with continuously updated generation of its products and brand new ones. Steve Job, the company’s leader, is a genius at minimalist designs that integrate technology breakthroughs to fill a newly emerging need with unusual style. The result can be seen in the way he describes the attraction of the iPad â€Å"It’s like holding the Internet in your hands. It’s so much more intimate than a laptop and more capable than an iPhone. It’s truly magical. † The following figure presents the budget Apple has spent on R&D as percentage of revenue.In general, spending on R&D of this company is high, keep this vendor among the top 50 R&D spenders in the world. However, company’s revenue increases faster than this expense (as illustrated as decrease trend of the figure), especially since 2010 with the introduction of the ever successful tablet – Ipad. Figure 6: Apple’s R&D % of sales [pic] (Source: Larry Dignan – ZDNet news) Behind such great products, Apple thrives because it has been described as a well-oiled machine. The company has outsourced its manufacturing operations, while 317 Apple stores are wildly popular and profitable.The Apple music store – iTunes – has expanded into a powerful vehicle for trading videos, movies, and possibly other information products. Lenovo: Lenovo is the world's second largest PC maker in 2011. This Chinese company is established on November 1, 1984. In 1985, the company launched the first Chinese-made motherboard with Lenovo te chnology. The brand name, Lenovo, was born from this. Lenovo operates factories in Chengdu and Hefei in China, Japan, and as of December 2011 has plans to start production in Argentina.Lenovo focuses on vertical integration in order to avoid excessive reliance on original equipment manufacturers and keep costs down. This PC maker offers to the market the ThinkPad, IdeaPad line of notebook PCs and ThinkCentre line of desktops. These brands became part of Lenovo's offerings after its 2005 acquisition of IBM's personal computer business. As its strategy, Lenovo markets its products directly to consumers, small to medium size businesses, and large enterprises, as well as through online sales, company-owned stores, chain retailers, and major technology distributors and vendors.This direct sales model helps the company to reduce cost of middle man and retailers, and form the basis to get instant feedback from its customers. This all reduces the cost of producing and selling products and k eeps this enterprise stay competitive on the market. Besides, Lenovo owns the greatest track record for innovation in the PC industry and remains committed to innovation in its products and technology. As stated in the company’s statement, Lenovo’s innovation strategy is based on a two-tiered approach to solving real-world customer problems: Focus the majority of development on ideas that can be brought to market within 24 months; and, Invest longer term in research targeting â€Å"game changing† big plays† At the moment, Lenovo operates seven research and development centers and more than 46 world-class laboratories, including major research centers in Yokohama, Japan; Beijing, Shanghai and Shenzhen, China; and Raleigh, New York City. The company employs more than 1,700 engineers, researchers and scientists and has received more than 100 major design awards.Lenovo’s R centers have produced some of the world's most important advances in PC technolog y, ranging from the original Bento Box PC notebook design in 1992 to the 2008 launch of the innovative ThinkPad X300, considered as one of the world's lightest, thinnest and most innovative full-featured notebook PCs ever. Lenovo's commitment to innovation introduces more industry breakthroughs and technology that sets the technical standards for business users as well as consumers. Chapter 2: DELL COMPUTER’S TECHNOLOGY INNOVATION AND DEVELOPMENT STRATEGY 2. . Overview of Dell computer’s development: This section of the paper deals with Dell Computer in the PC industry in terms of how they fit in the global PC industry, their technology innovation, their competitive strategy, the significance and the roles of the information systems, and the strengths and weaknesses of Dell Computer in the industry. In 2011, Dell reported $61,494 billions in sales, 16% increased in comparison with the previous year, and employed 100,300 people worldwide in production, development, and customer support of the operation.Dell is truly a global business with products range from desktops, laptop, workstations, servers, networking devices, and computer peripherals such as printers, cameras, LCD TV, mp3 music players, and recently tablet. Each Dell’s product can be further customized to meet the needs of the customers. Dell’s direct sales business model has been refined and modified to support the changing product line and customer service. However, the main idea behind the direct-sale business model remains unchanged.From a statement on Dell’s website, â€Å"Dell is doing business directly with customers, one at a time, and believe we can do it better than any one else in the industry. † The successful direct-sales business model puts much emphasis on the customers. From the beginning to the end of the transaction, Dell understands completely what the needs of its customers are. This results in a satisfied customer with the potential to do b usiness again and again in the future. After two decades of growth, Dell has become the world leading direct-sale computer vendor in the PC industry.As a relatively young company, Dell finds themselves constantly competiting with old, more established companies like Hewlett-Packard and IBM. In many years in the early of this century, Dell reclaimed the title of the number one PCs supplier in the industry. The success of Dell Computer is not possible without the vision of Michael Dell and his innovative strategies of technology development and operation. The following is a brief history of Dell Computer and its development. 2. 1. 1. Introduction to the company: Dell, Inc. s an American multinational computer technology corporation headquartered in 1 Dell Way, Round Rock, Texas, United States. The company is founded on November 4th, 1984 by Michael Dell who at that time was still a student in University of Texas. In 1983, Michael Dell started his computer hardware retail business by s elling hard drives and RAMs for IBM PCs. Dell bought his products from IBM dealers at cost, and later resold it through newspaper and magazines to individuals and businesses at lower cost than the retailers.By April 1984, his dorm room computer business was already making about $80,000 a month, and the success was strong enough to persuade him to drop out of college. As a result, Dell founded Dell Computer with $1,000. In the next few years, he was making IBM clones computers under the name PC-Limited and sold it to customer directly without retailers. This approach allowed PC-Limited to sell computers to its customers at 40% of the price of the IBM computers. The direct-sales business model propelled Dell Computer to the leading PC supplier in the industry.Table 8: Dell market share and rank from 2001 to 2010 |2001 |2002 |2003 |2004 |2005 |2006 |2007 |2008 |2009 |2010 | |Market share |13. 3 |15. 2 |15. 0 |16. 4 |16. 8 |15. 9 |14. 3 |14. 3 |12. 2 |12. 9 | |Rank |1 |2 |1 |1 |1 |1 |2 |2 |3 |2 | |(Data: Gartner Inc. ) For many continuous years, Dell was the number one PC maker in the industry. However the situation has changed dramatically since the merger of HP and the direct competitor Compaq in 2002, together they own the market share bigger than Dell. Besides, bigger size allows HP to foster it low cost strategy due to economy of scale.Some years later come the rise of Lenovo and Acer with the acquisition of IMB and Gateway respectively. As a result, Dell keeps the third position in the market in 2011. The direct-sales business model is just one tool for Dell to do business. If the success of Dell is based solely on this model, Dell would have lost its competitiveness a long time ago. The competitors of Dell can duplicate the model and do business the same way as Dell. There are other factors staying at the core of Dell strength. Following is a summary of Dell comparative advantages based on several analyses about this firm:Leading technologies: Dell always k een to embed latest technology in its products. Following standards-based innovation, Dell PCs are built with standardized components which are well-recognized by the market. Dell has spent much effort and money to push its product to the limit of capacity in order to serve customers with the best computing solution. In addition, due to its direct relationship with customer, Dell is able to introduce the latest relevant technology compared to companies using the indirect distribution channels. Moreover, Dell launches newer technology far more before the other companies that hold inventories.The focus of Dell on technology personnel has helped this firm to catch up with every change in high technology. Customer Direct: one of Dell’s core strength is its firm belief in upholding the direct business strategy. Going direct has benefited this firm in many ways. Since it cut off all the role of wholesalers as well as retailers, it reduces greatly the cost of manufacturing and selli ng computers, resulting in products with very competitive price level. In addition, direct relationship is the basis for its ability of customization.The information and feedback from customers could be collected easily and quickly. And this information will be of help in choosing the most appropriate computing solution to serve the customers. This process results in higher satisfaction and trust of customers on Dell’s products and services. This form of innovation has been of great importance in pushing it from the bottom all the way to the number one supplier of Desktops, notebooks, and server in the world. Information Systems: no one can deny the importance of Dell’s Information Systems as a competitive advantage.Information Technology has been around for some time now and is available to everyone at fairly low costs, so it only makes sense for a company to have one. But by just having Information Systems they do not inherit a competitive advantage. The advantage co mes from strategies built around solid business models. And Dell’s overall implementation of the customer direct business model which uses Information Systems is one of its most powerful competing forces. The efficient Information System at Dell has kept the flow of information run smoothly in the operation of this company.It turns Dell Inc. into an extremely flexible machine which is always up-to-date. Leadership: Michael Dell, the founder of the enterprise is the one who has contributed greatly to Dell’s top position. His innovative vision about the PC industry and market trend has driven Dell to where it is today. Besides Michael Dell, Dell takes on some of the top executives in the world including its own employees such as Kevin Rollins who manages its day to day operations and helped develop strategies around the direct selling of computer systems and services.As Dell Computer is moving towards a multi-products, multi-national, and multi-services business, it beco mes impossible for one entrepreneur to have all the right skills in managing the company. The collaboration of leaders combines the talents of people in a company that is growing at a tremendous rate. Dell most certainly has more strengths than weaknesses as a company, but that just means it needs to keep a closer watch on its weaknesses. Rivalries as weakness: Industry rivalries are perhaps the greatest weakness of Dell. As one of the top PC manufacturer, Dell has everybody as a competitor.HP and Compaq have merged to counter the strength of Dell. The new merger can lower their costs significantly so they can continue to use the retail approach to compete with Dell. In addition, when Dell expands globally, it also faces with strong competition from local region. From previous section, Asia is the area with the highest demand of PC at the moment. Therefore, some Asian computer firms have been emerging strongly; become the direct competitors of Dell. For instance, Japanese and Korean consumer electronics makers are switching to manufacture PC in recent years.Their advantage is the abundant of cheap and skilled workers. They focus on product designs as a differentiation strategy. Especially in recent year, Lenovo has become one of the top PC makers after the acquisition of IBM. In 2011, this firm even overcomes Dell and gains the second position of global market share. That is a clear illustration for the competition from Asia. Another potential problem for Dell is from the suppliers. Dell relies on the suppliers to provide them with the necessary components to build a PC.If the suppliers cannot deliver the components to Dell, Dell will face with a delay in production. It will create a ripple effect to the rest of the business processes. Limited Technological Selection: even the strategy regarding technology innovation has brought Dell a lot of successes; it also causes a minor weakness that Dell is faced with is its choice of technology. Dell has the opportunit y to employ technology as soon as it comes out, but this enterprise usually waits to verify how a technology will perform in the market before implementing it.Dell’s cautious nature of adoption could possibly lead to a loss of market share to other companies willing to take a risk. And sometimes it is not necessarily a risk that it would be taking. One of the illustration could be pointed here is the success of Apple with the famous tablet Ipad in 2010. This enterprise spent 3. 1% of its revenue in 2009 on R&D and come up with the first tablet Ipad in the market. This product become a big success and helps this company gain the main market share for tablets after that.Meanwhile, Dell has waited for a period of technology standardization to release its first tablet Latitude ST. Strategy Mimicking: Dell’s strategies of standards-based innovation and customer direct are well known and its business processes can be duplicated by any company. This is not seen as a direct we akness of Dell but an indirect weakness of Dell’s in relation to the market. In fact, many competitors of Dell have changed some parts of their technology focus when perceived the fact that Dell has born a much lower R&D cost while still gained the biggest bite of the cake.For instance, in recent years, HP has shifted its technology innovation strategy into using some standardized components in stead of building their own technology. On another side, the emerging Taiwan firm Lenovo is also keeping a direct relationship with its customers, lowing down the cost and price of products. Strategies which help Dell stay competitive for years at the same time, could help its competitors, especially with newly emerging firms which do not stuck with any old and complex system need to change.In general, Dell’s innovative strategies regarding technology innovation and direct business model enable it to become and stay competitive in the changing global market. With strong global s ales and growth, Dell will continue to own a large market share in the PC industry. 2. 1. 2. History of development since establishment: Timeline of development: 1980: Michael Dell purchases his first computer-an Apple II-and promptly takes it apart to understand how it was designed and made. 983: Declaring he ultimately wanted to beat IBM, the young Dell conducts a lucrative business out of his dormitory room at the University of Texas, selling upgraded PCs and add-on components. 1984: With $1,000 in startup capital, Michael registers his business as Dell Computer Corporation, doing business as PC's limited, and leaves school in May of that year. The company becomes the first in the industry to sell custom-built computers directly to end users, bypassing the dominant system of using computer resellers to sell mass-produced computers. 986: Dell unveils the industry's fastest-performing computer, a 12 MHz, 286-based system, at the Spring Comdex national computer tradeshow. The system quickly attracts a large number of reviews from the technology press. The company also pioneers the industry's first thirty-day money back guarantee, which becomes the cornerstone of Dell's commitment to expand its service offerings and offer superior customer satisfaction, and offers the industry's first onsite service program. 987: In a bold move for the risky operation, Dell establishes its first international subsidiary in the United Kingdom. Eleven more international operations would open over the course of the next four years. 1989: The fast-growing company experiences its first major stumbles: It accumulates excess inventory of memory components, which results in write-downs, and cancels an ambitious product development program code-named â€Å"Olympic. † 1990: Dell becomes the first computer company to jump into the burgeoning market for computers sold through consumer retail stores such as CompUSA and Best Buy.The company later becomes the first company to exit this segment as well, after determining the retail-store model did not meet its financial objectives. 1992: Dell achieves slightly more than $2 billion in sales for the fiscal year ended January 1993, which represents a remarkable 127 percent increase. 1993: Suffering from the pains of extremely rapid growth, Dell cancels a secondary offering and posts its only quarterly loss resulting from a temporary withdrawal from the notebook market, its exit from retail stores, and a restructuring of European operations. 996: Dell challenges the traditional market for premium-priced servers based on proprietary technology with its introduction of its Power Edge server line. In less than two years, PowerEdge vaults Dell from the tenth position in market share to the third largest server vendor in the world. The company's quiet bid to sell custom-built computers over the Internet quickly becomes a public revolution when the company announces that sales over www. dell. com have exceeded $1 million pe r day. During the same year, Dell introduces its first custom-made web links for customers.Called â€Å"Premier Pages,† the links allow customers to tap directly into the company's own service and support databases. 1998: Dell solidifies its Internet leadership when it tops $12 million per day over the Internet, expands its Premier Page program to more than nine thousand customers and establishes web-based connections with its suppliers to speed the flow of inventory and quality information. Dell opens an integrated sales, manufacturing, and support center in China. 1999: Dell becomes the number one PC company in the United States, the largest worldwide market for personal computers.To accommodate its growth, Dell opens new manufacturing facilities in Nashville, Tennessee and Eldorado do Sul, Brazil. Sales over www. dell. com top $35 million per day. 2001: It's a year of firsts as Dell becomes the No. 1 computer systems provider worldwide, and reaches No. 1 in U. S. Intel-bas ed server shipments. The PowerConnect line of network switches launches Dell into the networking equipment market. Dell signs an agreement with storage leader EMC to enable more affordable enterprise-class storage area network solutions for customers of all sizes. 003: The Company expands its product portfolio with Dell-branded printers and officially enters the consumer electronics market to serve as a single source for its customers. 2005: Dell

Free Essays on Catepillar Case

Caterpillar Case Between the 1980’s and 1990’s, Caterpillar was experiencing problems that could shake the foundation of their company’s stability and future. Several strategic analyses were done on the company along with solutions to get the company back on its feet. Some of the problems Caterpillar was experiencing included, core operations were too costly, some of their equipment was old, their production process was slow, their production design activities were too costly and they were having union disagreements. In the 1980’s, Caterpillar’s name was recognized globally and they were considered a leader in the heavy-duty construction equipment industry. They were facing an industry collapse and union difficulties. Global demand was dropping and the yen was weak which allowed their biggest rival, Japan’s Komatsu Ltd., to undercut prices by 40% and Komatsu began gaining market share. This coupled with a lengthy, debilitating strike with the Union Auto Workers (UAW) in 1990-91 made the situation worse. Donald Fites, who was named CEO of Caterpillar took an aggressive stance toward the UAW and put a strategy in place to rebuild Caterpillar as the industry leader. Mr. Fites strategic plan began with, seeking low-cost and speed enhancing leadership advantages. He would do this by integrating production activities across multiple models to gain economies of scale, speed up production processes with newer technology, and reduce inventory costs with increased JIT accommodated with speedier production activities: Mr. Fites began overhauling in Caterpillar’s manufacturing in the core truck and tractor operations. Almost $2 billion was invested to modernize his U.S. plants with new state of the art machinery, which helped to slash time, and vastly simplified production. Cat can now build 20 different models from the same basic design and coupled with the increased use of temporary workers in the nonunion plants h... Free Essays on Catepillar Case Free Essays on Catepillar Case Caterpillar Case Between the 1980’s and 1990’s, Caterpillar was experiencing problems that could shake the foundation of their company’s stability and future. Several strategic analyses were done on the company along with solutions to get the company back on its feet. Some of the problems Caterpillar was experiencing included, core operations were too costly, some of their equipment was old, their production process was slow, their production design activities were too costly and they were having union disagreements. In the 1980’s, Caterpillar’s name was recognized globally and they were considered a leader in the heavy-duty construction equipment industry. They were facing an industry collapse and union difficulties. Global demand was dropping and the yen was weak which allowed their biggest rival, Japan’s Komatsu Ltd., to undercut prices by 40% and Komatsu began gaining market share. This coupled with a lengthy, debilitating strike with the Union Auto Workers (UAW) in 1990-91 made the situation worse. Donald Fites, who was named CEO of Caterpillar took an aggressive stance toward the UAW and put a strategy in place to rebuild Caterpillar as the industry leader. Mr. Fites strategic plan began with, seeking low-cost and speed enhancing leadership advantages. He would do this by integrating production activities across multiple models to gain economies of scale, speed up production processes with newer technology, and reduce inventory costs with increased JIT accommodated with speedier production activities: Mr. Fites began overhauling in Caterpillar’s manufacturing in the core truck and tractor operations. Almost $2 billion was invested to modernize his U.S. plants with new state of the art machinery, which helped to slash time, and vastly simplified production. Cat can now build 20 different models from the same basic design and coupled with the increased use of temporary workers in the nonunion plants h...

Gangs in America essays

Gangs in America essays Gangs are a violent reality that people have to deal with in today's cities. What has made these groups come about? Why do some kids feel that being in a gang is an acceptable and prestigious way to live? There are many different theories to these questions. On the surface, gangs may appear to be shallow and materialistic; a result of human beings' personal wants, but there are speculations that are more profound. In reference to the way humans are influenced in society, there is valid evidence to distribute blame at negative forces of economic disadvantages, child neglect, media, as well as other important factors. Along with gang membership comes easy gains for the gang member. The gang members are easily consumed with the money, power, protection, and thrill of being a part of something they feel is great. Instead of committing to a 9 to 5 job, considering if the unemployment rate would permit it, gang members can easily get the desirables all rolled into the package that accompanies gang initiation. They get the sense of identity, status, and boost in self-esteem that human nature craves. The risks that these gang members take on include loosing their lives to the spur of a few short-term thrills. Gang life is predicated on immediate economic gain from drug and other crime profits and as well as social gain. Mainstream life is oriented toward the future, and social and material gains are slower but steadier, more reliable, and less risky. Even though, the material gains seem to be the obvious temptation, there are deeper meanings to why these children turn to gangs. Gang members are being influenced by a society in which while the negative forces of drugs, guns, gangs, and media have become more threatening, the positive socializing forces of family, school, religion, and neighborhood have grown relatively weak and ineffective. Increasingly, children are being raised in homes disrupted by divorce and economic stress; too m...

Commodore Isaac Hull in the War of 1812

Commodore Isaac Hull in the War of 1812 Born March 9, 1773, in Derby, CT, Isaac Hull was the son of Joseph Hull who later took part in the American Revolution.  In the course of the fighting, Joseph served as an artillery lieutenant and was captured in 1776 following the Battle of Fort Washington. Imprisoned in HMS Jersey, he was exchanged two years later and assumed command of a small flotilla on Long Island Sound.   Following the end of the conflict, he entered the merchant trade sailing to the West Indies as well as whaling.   It was through these endeavors that Isaac Hull first experienced the sea.   Young when his father died, Hull was adopted by his uncle, William Hull. Also a veteran of the American Revolution, he would earn infamy for surrendering Detroit in 1812.   Though William wished his nephew to obtain a college education, the younger Hull desired to return to sea and, at age fourteen, became a cabin boy on a merchant vessel. Five years later, in 1793, Hull earned his first command captaining a merchant ship in the West Indies trade.   In 1798, he sought out and obtained a lieutenants commission in the newly re-formed US Navy.   Serving aboard the frigate USS Constitution (44 guns), Hull earned the respect of Commodores Samuel Nicholson and Silas Talbot.   Engaged in the Quasi-War with France, the US Navy sought out French vessels in the Caribbean and Atlantic.   On May 11, 1799, Hull led a detachment of  Constitutions sailors and marines in seizing the French privateer Sandwich near Puerto Plata, Santo Domingo. Taking the sloop Sally into Puerto Plata, he and his men captured the ship as well as a shore battery defending the harbor.   Spiking the guns, Hull departed with the privateer as a prize. With the end of the conflict with France, a new one soon emerged with the Barbary pirates in North Africa.   Barbary Wars Taking command of the brig USS Argus (18) in 1803, Hull joined Commodore Edward Prebles squadron which was operating against Tripoli.   Promoted to master commandant the following year, he remained in the Mediterranean.   In 1805, Hull directed  Argus, USS Hornet (10), and USS Nautilus (12) in supporting US Marine Corps  First Lieutenant Presley OBannon during the Battle of Derna.   Returning to Washington, DC a year later, Hull received a promotion to captain.   The next five years saw him oversee the construction of gunboats as well as command the frigates USS Chesapeake (36) and USS President (44).   In June 1810, Hull was appointed captain of Constitution and returned to his former ship.   After having the frigates bottom cleaned, he departed for a cruise in European waters.   Returning in February 1812, Constitution was in the Chesapeake Bay four months later when news arrived that the War of 1812 had begun.         Ã‚   USS Constitution Exiting the Chesapeake, Hull steered north with the goal of rendezvousing with a squadron that Commodore John Rodgers was assembling. While off the coast of New Jersey on July 17, Constitution was spotted by a group of British warships that included HMS Africa (64) and the frigates HMS  Aeolus (32), HMS Belvidera (36), HMS Guerriere (38), and HMS Shannon (38). Stalked and pursued for over two days in light winds, Hull used a variety of tactics, including wetting down the sails and kedge anchors, to escape.   Reaching Boston, Constitution quickly resupplied before departing on Aug. 2. Moving northeast, Hull captured three British merchantmen and obtained intelligence that a British frigate was operating to the south. Sailing to intercept, Constitution encountered Guerriere on Aug. 19. Holding his fire as the frigates neared, Hull waited until the two ships were only 25 yards apart. For 30 minutes Constitution and Guerriere exchanged broadsides until Hull closed on the enemys starboard beam and toppled the British vessels mizzen mast. Turning, Constitution raked Guerriere, sweeping its decks with fire. As the battle continued, the two frigates collided three times, but all attempts to board were turned back by determined musket fire from each ships marine detachment. During the third collision, Constitution became entangled in Guerrieres bowsprit. As the two frigates separated, the bowsprit snapped, jarring the rigging and leading to Guerrieres fore and main masts falling. Unable to maneuver or make way, Dacres, who had been wounded in the engagement, met with his officers and decided to strike Guerrieres colors to prevent a further loss of life. During the fighting, many of Guerrieres cannon balls were seen to bounce off Constitutions thick sides leading it to earn the nickname Old Ironsides. Hull attempted to bring Guerriere into Boston, but the frigate, which had suffered severe damage in the battle, began to sink the next day and he ordered it destroyed after the British wounded were transferred to his ship. Returning to Boston, Hull and his crew were hailed as heroes.   Leaving the ship in September, Hull turned command over to Captain William Bainbridge.   Later Career Traveling south to Washington, Hull first received orders to assume command of the Boston Navy Yard and then the Portsmouth Navy Yard.   Returning to New England, he held the post at Portsmouth for the remainder of the War of 1812. Briefly taking a seat on the Board of Navy Commissioners in Washington beginning in 1815, Hull then took command of the Boston Navy Yard.   Returning to sea in 1824, he oversaw the Pacific Squadron for three years and flew his commodores pennant from USS United States (44). Upon completing this duty, Hull commanded the Washington Navy Yard from 1829 to 1835.   Taking leave after this assignment, he resumed active duty and in 1838 received command of the Mediterranean Squadron with the ship of the line USS Ohio (64) as his flagship. Concluding his time abroad in 1841, Hull returned to the United States and due to ill health and increasingly advanced age (68) elected to retire. Residing in Philadelphia with his wife Anna Hart (m. 1813), he died two years later on February 13, 1843. Hulls remains were buried in the citys Laurel Hill Cemetery.   Since his death, the US Navy has named five vessels in his honor.   Sources: Biographies in Naval History: Isaac HullHeritage History: Isaac Hull

Apple Inc Case Study Essay Example | Topics and Well Written Essays - 1750 words

Apple Inc Case Study - Essay Example The key factors were seen to be innovative products not backed by quality, frequent change of leadership and the recessive trends in the economy that had significantly reduced the buying power of the consumers. It is felt that in the fast changing environment of technology and rapid globalization, there is marked convergence of changing preferences across the globe. Therefore, it becomes important for the firms to introduce the product at the right time is crucial but at the same time, the success would also depend on its quality and the pricing. The report is prepared for the management of Apple Inc. so as to identify the issues and problems, analyze them to evolve strategies and recommendations to improve and improvise the performance outcome of the organization’s aims and objectives. The company had undergone dramatic changes since its inception in 1976. The early success was followed by considerable loss in revenues and market share in 1981. The company’s fortunes catapulted to regain its market position that kept steadily rising till 2008, when the company was again faced with many challenges and slow growth, showing significant loss of revenue. The main problems and issues identified were as follow: The management seemed to lose its initial focus on innovation and preferred analyzing the current problems to the exclusion of introducing newer products to meet the fast changing demands of the public. When the company was launched in 1976 by Wazniak and job, both were driven by the fact that the novelty of the product (computers) and its utility value outweighed its cost and appeal to the people. That was the reason that the Apple products had huge initial success. Later, when IBM and Microsoft came into the field and introduced affordability into the market strategy, Apple Inc was the hardest hit company and showed tremendous decline in profits and plummeting of its market share to 3%. The

Strategic Marketing Planning Essay Example | Topics and Well Written Essays - 1500 words

Strategic Marketing Planning - Essay Example However, during the last 20 years, this industry has been experiencing a rapid decline. Declining industries were once growth industries but a continuing fall in demand for their products has resulted in their decline. The steel industry is typical of the British decline in the manufacturing sector. This industry was in a position of supremacy in the 1870's but by 1910-14 British output had fallen behind that of the United States and Germany (Pope, 1998:24). Whilst annual output averaged 7 million tonnes, Germany was averaging 15 million tonnes and the United States averaging 27 million (Pope, 1998: 24). The US and German producers benefited from home markets protected by tariffs. A guaranteed home market, especially one dominated by huge corporations like US Steel or cartels, encouraged investment in large scale integrated plants utilising the latest technology. These plants gave the US and German producers a competitive edge. However the British industry comprised of mainly modest sized family firms, lacking the capital resources or the market to justify investment in the latest, large-scale and integrated plants (Pope, 1998: 24). Western Europe accounts for more than 60% of total steel production; with North America accounting for 50% and Japan for about 80% of steel production. Nevertheless the industry is still fragmented and even with the creation of the Mittal Steel Company the top 5 producers in the world account for fewer than 25% of global steel production. By contrast, the top 5 iron ore producers account for about 90% of the global iron ore market; in the automotive sector, the 5 biggest players account for about 65% of market share (Varin, 2005: 4). Although the UK steel industry has made great strides to become internationally competitive, and is on a par with the most efficient producers in Europe, the depreciation of the euro since its launch at the beginning of 1999 has undermined the viability of UK manufacturing. To offset its price disadvantage, UK manufacturing has sourced semi-finished products increasingly from overseas. In addition, UK distributors have increasingly purchased finished goods from abroad. As a result of these developments, steel in imported goods is now the biggest source of steel used in the UK, representing nearly 40% of UK steel consumption, against 25% in 1989 ( Hickman, 2001:11). As a result of increased import penetration largely via the steel content of finished and semi-finished goods, the steel demand chain in the UK is under pressure. UK mill products now satisfy little more than one third of total UK consumption. The competitiveness of UK mill products has inevitably been affected by sterling's strength, and the mill product share of total consumption has fallen from 53% to 35% over the past decade. Imported mill products rose by 36% in the ten years to 1999, but this was a much slower rise than the 68% rise of steel contained in imported goods (Hickman, 2001:11). This sharp rise reflects moves by manufacturers of consumer goods to produce increasingly in locations where labour and energy costs are cheapest. There is clearly a growing threat to the steel i ndustry from a contracting customer base, as the UK manufacturing sector continues to suffer from global competition, and an over-valued pound. This is illustrated by the performance of the main markets for steel.

Hervey Dunns and the Indian artwork Essay Example | Topics and Well Written Essays - 500 words

Hervey Dunns and the Indian artwork - Essay Example Regarding movement, both artists have directed the viewers’ eyes across their artwork. The artists have showed direction and action in the manner through which they direct the movement of eyes across the artwork. The artists have utilised rhythm in the manner they direct the movement of the eyes across the artwork. Rhythms are displayed in the way the elements are arranged in the artwork. The artists organised the elements in an orderly manners, such that, the artists follow the elements in an orderly manner. Hervey Dunn’s art displays a unity design, where everything works, or fits together as a team. The Unity design is highlighted through continuity, where the alignment of the shape and figures ensures that a viewer moves from one part to another in a definite order. Proximity is another unity design elements, all the parts of the art are grouped together, clustered, and enclosed into sets. The art displays harmony, where related materials, colours, and textures are used. The unity design is brought about by harmony, whereby, the related colours and materials are utilised in the elements, such as flowers. In the Indian artwork, the unity is displayed through proximity; the elements of the artwork are grouped together. About the colour, Hervey Dunn and the Indian artwork utilises hue that is, they use primary colours. In chroma, the intensity of the colour in the images can be characterised as bright. The colour value of the image as light, with the intensity of the hue, such as, red, yellow, etc.

Distributive Justice in Physical Therapy Case Study

Distributive Justice in Physical Therapy - Case Study Example distributive justice can help us in solving the moral dilemma that Mary Smith finds herself in as she tries to decide on the candidate she would cancel for the day. As the supervisors of Mary, there are a number of factors I would take into consideration in deciding on which candidate should be cancelled for the day; for the sake of equity and justice, I would consider the following factors in making this important decision; the factors are in order of priority. To begin with, I would consider the urgency and the seriousness of the patients’ diagnosis. Justice and equity demands that, all other factors constant, the patient with the most urgent and serious diagnosis should be treated first. The second factor that I would put into consideration is the patient’s availability; the patients who would be available for treatment for the following day should give room to the patients who would not find time to come for treatment the following day. The third factor that I would put into consideration is the amount of money paid by each of the patients. Justice demands that each person should be given his/her due, for that reason, the pati ents who pay more for the same service rendered should be given the first priority, all the other factors remaining constant. The fourth factor that I would consider is the amount of time required to treat each of the patients; since time was the limiting factor in treating all of the patients, all other factors remaining constant, the patients who would take least time should be handled first. Guided by these four factors, I would proceed analyze each of the case so as to decide on the patient to be cancelled for the day. To begin with, the star athlete’s condition is not so serious and urgent; we are just told that the athlete needed screening; this fact shows that the athlete’s condition wasn’t so serious. We are, however, told that the athlete needed to be attended on time so as to go back to class because he had been

Doha Sports' Management, Control, Liability, and Taxation Research Proposal - 13

Doha Sports' Management, Control, Liability, and Taxation - Research Proposal Example Doha sports shop intends to provide house delivery services to its clients with a busy schedule. This service is important because it would reduce expenses for clients and control air pollution as clients would not have to drive to the shop. The main target market for Doha Sports shop is online buyers who are time conscious. Additionally, the organization targets athletes who participate in major events such as the London Marathon or Olympics. The business would also target people aged between 18 -35. This is because most people within such an age group are active in sports, have a busy schedule and spend more time surfing online.The company has hired the services of online experts who are experienced in virtual businesses. Additionally, the company sells its brand of goods at an affordable price. It is also evident that the strategy would enable the business to outshine its major competitors such as Reebok, Nike, and Adidas.The best form of business that Doha sports shop can operate is Partnership. Unlike a sole proprietorship, a partnership is owned by several members but should not exceed twenty four. A significant advantage of the partnership is the ability to allow a firm to operate independently from the owners. This simply means that in case one member dies or quit, the business would still operate. Doha sports would benefit from the partnership because the owners would raise enough capital to start and run the business. Additionally, the partners can share losses in case of any unintended consequences. Lastly, the partners can take part in running the business thus saving time and cost of operating the business in case they were to employ someone to run the business. The business can grow to a corporation. Consequently, it can be quoted in the stock exchange market. This would enable Doha sports shop to improve its image, sell its shares in the stock market and expand internationally.

Distributive Justice in Physical Therapy Case Study

Distributive Justice in Physical Therapy - Case Study Example distributive justice can help us in solving the moral dilemma that Mary Smith finds herself in as she tries to decide on the candidate she would cancel for the day. As the supervisors of Mary, there are a number of factors I would take into consideration in deciding on which candidate should be cancelled for the day; for the sake of equity and justice, I would consider the following factors in making this important decision; the factors are in order of priority. To begin with, I would consider the urgency and the seriousness of the patients’ diagnosis. Justice and equity demands that, all other factors constant, the patient with the most urgent and serious diagnosis should be treated first. The second factor that I would put into consideration is the patient’s availability; the patients who would be available for treatment for the following day should give room to the patients who would not find time to come for treatment the following day. The third factor that I would put into consideration is the amount of money paid by each of the patients. Justice demands that each person should be given his/her due, for that reason, the pati ents who pay more for the same service rendered should be given the first priority, all the other factors remaining constant. The fourth factor that I would consider is the amount of time required to treat each of the patients; since time was the limiting factor in treating all of the patients, all other factors remaining constant, the patients who would take least time should be handled first. Guided by these four factors, I would proceed analyze each of the case so as to decide on the patient to be cancelled for the day. To begin with, the star athlete’s condition is not so serious and urgent; we are just told that the athlete needed screening; this fact shows that the athlete’s condition wasn’t so serious. We are, however, told that the athlete needed to be attended on time so as to go back to class because he had been

What is a Sports Fan Essay Example | Topics and Well Written Essays - 500 words

What is a Sports Fan - Essay Example   One of the fundamental levels of being a sports fan is having a dedication to a sports team. In these regards, people have a number of reasons for choosing one franchise over another. In collegiate sports, many people follow the teams of the universities that they are personally affiliated. For professional athletic franchises, traditionally fans follow the sports team with which they are geographically closest. It seems these fans believe that the sports team represents their city or state, and in rooting for them they are rooting for their own region. Of course, these tendencies are oftentimes not followed for a number of reasons. Many times individuals will follow teams from entirely different geographic regions for the sole reason that they are winning. This leads many individuals to claim they are front-runners and not true fans. It follows that most sports fans are described as such because of their dedication to a specific team. Another important element that makes one a sports fan is their dedication to the sport they are a fan. In these regards, people have many reasons they are passionate about sports. As discussed above, many individuals are passionate about sports out of a dedication to their home town or college team. There exists a number type of sports fan that is interested in sports out of hobby interest. In recent years, fantasy leagues have become increasingly popular. These are leagues wherein people join and draft a team of players. If a player on the individuals' team has a high statistical showing, then the individual scores point for their fantasy team. People then avidly follow sports to keep track of their team.